Crown of Adoration

Google, 90210

The search engine go-to wants to expand further into entertainment, also housing its new office in Beverly Hills with YouTube staffers.

The only question is: When you Google Map the new 90210 address on your phone, will it give you the right address? Or direct you to Montebello?

Regal Showstopper

Elizabeth Taylor wearing a headdress in the film Boom! (1968), by designer Karl Lagerfeld, then with Tiziani of Rome. Going into Netflix queue!

Mob Chicks

Classic rock cable channel VH1 has definitely expanded its programming base. It used to be known among lovers of acts like The Who for its rock documentaries, live music performances on "Unplugged", and "Behind the Music".

VH1 is coming out with yet another new reality show, "Mob Wives", in partnering with The Weinstein Co. and Ben Silverman's new company, Electus. The premise of the show is based around women that have been associated with the mob or have had their lives affected by having "connections".

Even though the show airs April 17th, the show hasn't really had any marketing effect I've seen, whatsoever. That is, unlike the Showtime newbie Shameless, which lived up to its namesake and was plastered on every bus, running ads on the channel ad nauseum. Regardless, maybe it's for the cast's better interest this show is underplayed.

The concept is unique, if not for anything but the voyeuristic possibility of jinxing one of the cast members into saying too much. We all have seen enough reality TV to know what could happen here. There's a weird karmic effect with the mob, not dissimilar to the laws of Facebook; things just happen to crawl out of the woodwork by themselves. Still, I hope this reality show can restrain itself where necessary (re: trash factor on Jersey Shore).

Trailer here.

Keeping "Tags" on Facebook

http://www.fastcompany.com/1713914/goldman-sachs-invests-in-facebook-in-50-billion-valuation

Facebook: Utility for Revolutions

Facebook page Honor Revolution encouraged Palestinians to protest against Hamas brutality in the Gaza Strip today. I couldn't search for the name on facebook, either. Can't wait until facebook starts advertising or monetizing its successes, whichever comes first:

It's easy. It's fast. It's facebook! Only $19.99 for a yearly membership, Start your revolution today.

But, oh wait. It will probably never do either of those things, because it will be too busy becoming it's own version of an advertising agency--Advertising 6.0.

Case in point. Check out this "success story" on the comprehensive Advertising page of facebook's website:

So basically, whether you're a small business or behemoth advertiser, facebook will knock all other interactive marketing tactics on their bum. After all, facebook is about directing advertising to the persona of You. You in this case being, well You.

As long as Mark Zuckerberg continues to lord over the majority of ownership, it's hard to argue with a business model like that. At least for the moment.

I Heard You Say

Watch out for the fur brigade! New video featuring the Vivian Girls.



Their latest album, Share The Joy, is out 4/12 via Polyvinyl.